Every goal is a trail.
It's not willpower. It's step size.
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Name the summit
Run a 10K, learn Spanish, finish the novel. Your goal sits at the top of the mountain, its name on the peak.
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Add milestones on the way up
A milestone is a big stop on the trail, and each one holds a handful of tiny steps. Rename, move or delete any of them: it's your mountain. With Thaki Pro, Thaki can plan them for you.
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Walk one tiny step a day
A tiny step is today's small thing. Hold it on the map, the ring fills, and the dotted trail behind you turns mint.
Try it
Hold a step, walk a step.
This is how it feels in the app. Press and hold the ring until it fills.
Run a 10K
Hold the ring until it fills.
The summit
Finish the trail, plant the flag.
The last milestone is the summit. Thaki carries your flag the whole way up and plants it at the top, and the goal joins your summits.
Today ahead, the trail behind.
Quiet by design
Thaki is a scout, not a coach. He goes ahead and finds the next step that fits the day. He never gets sad, and nothing happens to him while you're away.
- No feed. No leaderboard. No badge you have to keep feeding.
- No guilt trips. Thaki is never sad because of you.
- One nudge a day at most, only if you say yes, and never on a day you've walked.
- No fake sales, no countdowns, no made-up "was" prices.
His name comes from an Aymara word for path.
Free to start
Free
On this iPhone, no account
- Three goals for life, four milestones each
- The whole trail and the full journal
- Thaki, with all of his moods
Free, signed in
Sign in with Apple
- The same three goals, backed up
- Synced across your devices
Thaki Pro
Monthly, or yearly with a free week first
- Unlimited goals
- Let Thaki plan your goal
- Every coat and outfit
Prices show in your currency in the App Store. Cancel any time in your Apple Account settings.
Questions
What happens if I miss a day?
Pick up where you left off. Your goals and tiny steps stay exactly where they were, and Thaki nudges at most once a day, only if you turned reminders on.
Does Thaki use AI?
Only if you ask it to. Building a plan yourself never uses AI. If you tap Let Thaki plan your goal, your goal and answers are shared with an AI service to plan it, after you agree. Planning is a Thaki Pro feature, and needs an account.
Where do my goals go?
Your goals are stored on your phone unless you sign in. If you sign in, they sync to our server so they follow you to a new phone. To plan one, its title and your answers go to our AI service, and nothing else does. The privacy policy has the details.
What if I get a new phone?
Sign in with Apple to keep your goals on a new phone.
How do I cancel?
Thaki Pro is billed by Apple, so you cancel it in the Settings app: tap your name, then Subscriptions, then Thaki. Cancel at least 24 hours before it renews.